Date: 24/01/2012
The Multivitamin Economy Illusion:
Here is where the multivitamin companies mislead people via marketing. Firstly, they isolate out select nutrients so that they can market a range of products rather than just a single product.
- There are over 10,000 phytonutrients in every piece of fruit and in every vegetable.
- How many do you see on the very best multivitamin?
- 30...40 perhaps?
- What about the other 9,960 that are required by the body in for these 30 or 40 to be effectively absorbed and used by the body?
For over 50 years pharmaceutical companies have been pumping 10's of 1000's of cheap chemical isolate vitamin products into the market, and to ensure that an unsuspecting market is seduced into purchasing them, they have constantly bombarded the market via misleading mass media marketing.
One of their favourite tricks is using TV and Sporting personalities to promote their products. These personalities are engaged in a financial arrangement, and read from a script. They talk of "research" and the "proven benefits" of these products and yet, every one of us can go to their website to search for this research to no avail. We can Google until we are all Googled out and try as we might, we cannot find a shred of evidence of any of this so called research which the speak of. How can this be so?
They get away with this because the research they talk about is known as "borrowed research". It is NOT research on their actual products. It is not actual research on the ingredients within their products as manufactured by them. Instead, they leverage off research which has been conducted on wholefood, natural, plant based vitamins and minerals - taking the results of this research and attaching it to their products.
An example of this will be something that you will hear such as "Vitamin C has been found to have positive benefits...." but what you will not hear is "(Name Brand) Vitamin C has been found to have positive benefits..." So by this clever and misleading advertising people purchase these cheap, chemical and synthetic copies of what is delivered by Mother Nature, and they do so in the false belief that they are getting some benefit. What is most interesting is this: whilst you can never overdose or have contrary side effects from eating fruits and vegetables under normal circumstances, there is a vast amount of information which warns of all of the contraindications and side effects experienced when taking these cheap chemical products.
There is a growing body of research on this fact and this is also advertised clearly on any healthcare website.
Why then would a person choose to take a cheap, chemical, synthetic substitute over a wholefood based nutrition support supplement? Because they perceive that they are cheaper - and this again is due to the misleading way in which these products are marketed. By separating out groups of vitamins and marketing them in separate products, these companies can place more products into the marketplace. Whilst each product appears to be cheaper, the reality is that when you add these products together to try to complete the compliment of nutrients actually required, it turns out to be far more expensive. So people are getting way less nutrients than they require, they are getting ineffective nutrients which are manufactured from cheap chemicals, and they are paying more!
Here is an example that I have done just now based on my annoyance at recent television advertisements which are advertising a very well know premium multivitamin brand. This company has a version for everything you can imagine...for women, for men, for children, for women over 50, for men over 50, for hair/skin/nails, gluten free versions...the list just goes on and on. Which leads me to an obvious question: If there is a need for "Over 50's vitamins" why then do we not have "Over 50's apples/bananas/oranges/broccoli/spinach/tomatoes etc". Every vitamin and mineral known and unknown to man are found in Mother Natures bounty of fruits, vegetables and berries, and I have never seen "Over 50's" versions of fresh produce. Have you?
PREMIUM TELEVISION ADVERTISED MULTIVITAMIN BRAND:
- Ultiboost Immune - $21.00 per month
- Childrens Ultivite - $26.00 per month
- Ultiboost Hair Skin Nails - $20.00 per month
- Women Ultivite Tab - $20 per month
- Men Ultivite Tab - $20 per month
FOR A FAMILY OF 4 TO MATCH THE BENEFITS PROVIDED BY JUICE PLUS+:
Father
- Ultiboost Immune - $21.00 per month
- Ultiboost Hair Skin Nails - $20.00 per month
- Men Ultivite Tab - $20 per month
Mother
- Ultiboost Immune - $21.00 per month
- Ultiboost Hair Skin Nails - $20.00 per month
- Women Ultivite Tab - $20 per month
Child 1
- Childrens Ultivite - $26.00 per month
- Ultiboost Hair Skin Nails - $20.00 per month
Child 2
- Childrens Ultivite - $26.00 per month
- Ultiboost Hair Skin Nails - $20.00 per month
TOTAL COST FOR FAMILY OF 4 = $214.00 PER MONTH
JUICE PLUS+ TOTAL COST FOR FAMILY OF 4 = $148.00 PER MONTH
Juice PLUS+ has 18 independent, gold standard, primary research studies. These studies have been peer reviewed and published in leading medical and nutritional journals worldwide proving that it delivers significant positive benefits on all major biomarkers of human health as follows:
- Juice Plus+® helps protect DNA
- Juice Plus+® reduces oxidative stress
- Juice Plus+® helps support a healthy immune system
- Juice Plus+® delivers key phytonutrients that are absorbed by the body
- Juice Plus+® positively impacts several key indicators of colds and flu
- Juice Plus+® positively impacts several key indicators of cardiovascular wellness
- Juice Plus+® positively impacts several key indicators of skin hydration, density and elasticity.
Don't allow the con to continue. Don't allow these pharmaceutical companies that are contributing to our health problems as much as the fast food companies are to continue to get away with this nonsense. Make the switch to wholefood fruits, vegetables and berries concentrate Juice PLUS+.
Juice PLUS+ Convenient. Affordable. Proven in the highest standard of research worldwide. It just makes perfect sense. For more information and to place an online order visit: www.teamjp-juiceplus.com or contact customersupport@teamjp.org if you are interested in placing a family order. We will arrange for your children (aged 4-17) to get their Juice PLUS+ FREE OF CHARGE via the Childrens Health Study Program.
